Our Process

At Makfusion, we believe in process-driven development. Here’s how we tackled the project step-by-step:

1. Problem Diagnosis

We conducted a full audit of the website and found:

• Outdated WPBakery page builder slowing down the front-end

• 130+ demo pages, 20+ slides, and over 20 HTML blocks imported by previous freelancers

• Bloated and unoptimized database filled with spam content

• Product pages lacking structure and clarity

• Search functionality broken

• Slow page speed (PageSpeed score: 40)

• Vulnerable plugins and themes

2. Safe Development Environment

To ensure uninterrupted access to the live website, we duplicated the existing site to a staging environment. This allowed us to carry out all major changes without affecting customer shopping or risking live data. This is part of our Makfusion satisfaction promise — build safely, deliver confidently.

3. Theme Cleanup & Page Builder Transition

We uninstalled the corrupted and bloated version of the WoodMart theme and reinstalled a clean version. Then, we:

• Fully transitioned the site from WPBakery to Elementor, ensuring a modern, easy-to-edit backend

• Imported only the required slides and templates to keep the codebase clean and lightweight

• Designed a fresh homepage, about page, contact page, product layouts, and a custom header/footer using Elementor

4. Homepage & UX Redesign

We reimagined the homepage from scratch:

• Category-based filters

• Product sliders with detailed information for each featured product

• Added banners, call-to-actions, and promotional sections

• Integrated a clean, grid-style layout to enhance visual browsing

• Made sure mobile responsiveness was optimized for a smooth experience on all devices

5. Shop Page & Product Display Optimization

We redesigned the shop layout to improve discoverability and conversions:

• Sidebar filters by category, author, and trending products

• Grid-style product listing with clean, readable tabs

• Added product sliders to highlight bestsellers and latest additions

• Setup logical taxonomy for author and category mapping

• Improved product detail pages with structured tabs for description, reviews, and specifications

6. Database Cleanup & Security

After redesigning, we focused on cleaning up the backend:

• Deleted over 10,000 spam comments

• Removed more than 4,600 fake customer accounts, ensuring accurate customer targeting in future campaigns

• Used Advanced Database Cleaner to remove orphaned metadata, post revisions, transients, and other clutter

This ensured the client would not waste time or money targeting fake users in email campaigns or analytics.

7. Functionality Improvements

• Fixed broken search functionality with fast AJAX search integration

• Added LCP product sliders instead of static image banners

• Disabled Cash on Delivery (COD) under ₹600 using custom code, as per client’s request

• Enabled free shipping, return/exchange info, and delivery assurance banners in the new footer

8. Performance Optimization

• Installed LiteSpeed Cache, enabled object caching

• Integrated CDN to serve assets globally for faster loading

• Removed unused and bloated plugins

• Installed Google Analytics to help track visitor flow and optimize marketing strategies

9. Deployment & Domain Setup

After rigorous testing in the staging environment, we pushed the new website to the live domain — www.minhajpublicationsindia.com. All URLs, assets, and database entries were synced. We double-checked functionality to ensure a smooth switchover with zero downtime.